Category Archives: repurposing

Environmentalists Honored For Extraordinary Efforts

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By Gina Hall
[Gina is a USC Film School Graduate. She works with Global Green USA and is a guest blogger for the Green Blog Network.]
Environmental nonprofit Global Green USA celebrated its 15th annual Millennium Awards at a star-studded fundraising gala at the Fairmont Miramar Hotel & Bungalows in Santa Monica on Saturday. Celebrity guests and presenters included Kyra Sedgwick, Kevin Bacon, Jamie Lee Curtis, Christopher Guest, Orlando Bloom, Miranda Kerr and Adrian Grenier. 
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One of the evening’s high-profile honorees was actor Mark Ruffalo, recently nominated for the Best Supporting Actor Oscar for The Kids are Alright. Actress Laura Dern presented Ruffalo with his honor for his work to eliminate the controversial hydraulic fracturing, a.k.a., “hydrofracking,” a chemical process that fractures shale in order to retrieve oil and natural gas. The process, as seen in the Oscar-nominated documentary Gasland, has been shown to contaminate water supplies to the point of becoming flammable. Ruffalo has testified before Congress, arguing for a ban on the practice and has started his own foundation, Water Defense, to educate the public on the dangers of hydrofracking.

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Ed Begley, Jr. was also among the honorees, for his work to inspire others to create a more sustainable world. Featured on the reality program, Living with Ed, the actor and Studio City resident has become associated with the ultimate in green living – even going as far as generating power for his home via stationary bicycle.  Other honorees included the Los Angeles Business Council for their work to encourage the use of solar power in the city, and Wendy Schmidt, founder of the Schmidt Family Foundation and the Wendy Schmidt Oil Cleanup X Prize. 
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“Thanks to our sponsors, including Sprint, 360 Vodka and dozens more, Global Green raised over $470,000 to support our local and national initiatives,” noted Global Green’s Communications Director Ruben Aronin. 

“We are so excited to celebrate the impressive achievements of our 2011 Millennium Awards Honorees,” said Global Green President and CEO Matt Petersen. “It’s particularly auspicious to celebrate these leaders as World Environment Day approaches and we mark the one-year countdown to the Rio Earth Summit in 2012, when our global leaders will gather to make commitments to make our world more sustainable. Global Green will be marshaling its supporters to call for local and community-based approaches to solving climate change, including creating greener cities, schools and affordable housing for families.”

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>One Noffs Upcycling

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Prince William Supports One Noffs

We’ve written about companies who engage in upcycling to create scarves, bags, teddy bears, and more. Similarly, our latest spotting breathes new life into cast-off clothing, but adds a charitable twist. Launched by the Ted Noffs Foundation, Sydney-based One Noffs offers local aspiring fashion designers the opportunity to rework donated garments into one-of-a-kind designs, which are then sold to fund programs for disadvantaged kids.

The Ted Noffs Foundation concept store – One Noffs – is shouting out to all young and talented Sydney-based designers to come and show their creative flare. One Noffs is reinventing the idea of the cool thrift store. With a very LA feel about them, One Noffs is encouraging design students, designers and mums and dads from around Sydney to get involved.

Participants receive a big bag of pre-loved clothing which they have three weeks to remanufacture, either at home or on One Noffs’ in-store sewing machine. A section of the foundation’s second-hand stores will be dedicated to these one-off designs. Each designer receives 20 percent of the sale price and their bio is added to the item’s swing tag.

There’s nothing like one-of-a-kind designs to make consumers feel unique, but add stitch of upcycling, sew in a social cause element and the products become all the more desirable. 

Website: www.noffs.org.au  by: Gerard McLennan

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Filed under Eco Fashion, Greening Beauty, Greening Hollywood, Greening Sydney, Noffs.org, One Noffs, OneNoff, Prince William, repurposing, Reusing, Ted Noffs Foundation, Upcycling