Category Archives: James Cameron

>Hollywood’s Green Moguls Take Home Top Awards

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James Cameron and wife Suzy speak on EMA Red Carpet at Warner Bros. backlot for Saturday’s Environmental Media Awards, for which Avatar took home top Feature Film Award. Photo courtesy Ann Murray.

 

 

Ed Begley Jr. was also honored with top prize at EMA Awards for Life With Ed Tv Series.                                    Photo courtesy Ann Photo Courtesy Ann Murray.

 

By: Ann Murray

The green carpet rolled out for The Environmental Media Association’s EMA Awards this Saturday at the Warner Bros. movie lot, which was hosted by Olivia Munn and Jason Ritter. The event, which was completely plastic water bottle free, honored environmental films and television series, tackled topics such as alternative fuel sources and even featured a live Native American Dance troupe.

Celebrity guests included the brilliant James Cameron and his beautiful and green conscious wife, Suzy Amis Cameron (famous for her own green fashion choices). They were both on hand when Avatar snagged the night’s award for Feature Film. On the green carpet, Cameron explained the significance of how his film was shot and its overall environmental impact.

“Let’s look at the big picture,” he said. “Avatar was a film that took place in an enormous rain forest. Can’t shoot big battle scenes in a rain forest. It was 100 percent CGI. There were a few people playing multiple roles so the footprint compared to the visual impact was very tiny. But ultimately it’s a multi-hundred million dollar movie, there are a lot of people working on computers, and those computers are absorbing energy. There’s no way you can say this movie was made with one watt of power. But you have to weigh the value of the film with the environmental impact in the public consciousness.” – James Cameron,  on making Avatar

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Filed under 30 Rock, Avatar, Eco Tourism, Ed Begley Jr., EMA, Environmental Media Association, Green Blog Network, Greening Hollywood, James Cameron, Parks And Recreation, Rosario Dawson, Warner Bros.

>Pierce Brosnan Talks Whales At Global Green Awards

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Pierce Brosnan and wife Keely Shaye Smith took to the Global Green podium Saturday night in Santa Monica to speak out in support of Whale Rights.

 
Pierce Brosnan speaks out in support of whales at Global Green’s June Award Ceremonies in Santa Monica. Photo courtesy Charley Gallay.

Pierce Brosnan, Actor and Environmentalist, who is the global whale spokesperson for the International Fund for Animal Welfare (IFAW), and Fred O’Regan, President of IFAW, have written an Open Letter to President Barack Obama. 

Obama administration officials are pushing to lift the global ban on whale hunting. In 1986, after two centuries of whaling pushed whales to near extinction, the International Whaling Commission (IWC) banned commercial whaling worldwide. It remains one of the 20th Century’s most iconic conservation victories.

Beginning with President Ronald Reagan, the international ban on commercial whaling has been a policy championed by every single American President.

 
 
Keely Shaye Smith and husband Pierce Brosnan produced PSA in support of whales and against lifting the ban on whaling. Photo courtesy Charley Gallay, Santa Monica, June 12, 2010.

The PSA, which was co-written and co-produced by his wife Environmental Activist Keely Shaye Brosnan and Beef Films began airing on Sunday, June 6, 2010.
To view the PSA and the open letter go to SaveTheWhalesNOW.org

Pierce Brosnan, Actor and Environmentalist, was an honored presenter at the 14th annual Global Green USA Awards Gala. Photo courtesy Michael Caulfield.

The marine devastation caused by the ongoing BP oil disaster drills down on how crucial it is that the United States extends protection to all threatened marine species – especially including the world’s largest and most majestic mammal – the whale.

L.A. City Controller, Wendy Greuel, supports Global Green USA. Photo courtesy Michael Caulfield.

Ripped from recent headlines is Peter Bethune, of Sea Shepherd’s, trial in Japan for his attempt to prevent a Japanese whaling ship from slaughtering whales in the international waters of the Antarctic.

Paul Watson, founder of Sea Shepherd, said that Mr Bethune “is being used as a political football by right-wing nationalists in Japan.”
Mr. Bethune has described what he’s going through in the Japanese courts as “judicial rape.” Read More HERE

Mr Bethune is expected to be found guilty of the assault charge despite weeping in court last week and saying he had no intention of hurting whalers. Japanese courts boast a conviction rate of more than 99 per cent and if found guilty he faces a maximum of 15 years in prison.
By labelling its hunting “scientific research”, Japan has often killed more than 1,000 whales a year. In 2008, Japan’s fishing fleet came back with only just above half of its target number, in part because animal rights activists, including Sea Shepherd and Greenpeace, targeted the whaling voyage.
Pierce Brosnan and Keely Shaye Smith were honored presenters at the Global Green USA Awards this past weekend held at the Fairmont Miramar Hotel and Bugalows in Santa Monica.
Other presenters included: Hosted by Good Morning America’s Sam Champion, Pierce Brosnan & Keely Shaye Smith, Michelle Rodriguez, Amy Smart, Alison Brie, Sharon Lawrence, Judy Greer, Rhona Mitra, Walton Goggins, James Kyson-Lee, Cheryl Tiegs, Bahar Soomekh and State Senator Fran Pavley helped tribute the evening’s honorees including the U.S. Environmental Protection Agency, The University of California System, The W Hollywood Hotel & Residences, James Cameron & Suzy Amis Cameron, and Global Green President Matt Petersen.

Matt Petersen, President of Global Green USA and Award Recipient for 2010, with Cheryl Tiegs. Photo Courtesy Michael Caulfield.

U.S. ENVIRONMENTAL PROTECTION AGENCY (EPA)
International Environmental Leadership Award: Recognizing their 40th anniversary as a federal agency.

Mark G. Yudof, University of California System President; Matt Petersen, Global Green USA President; Marty Collins of Gatehouse Capital. Each accepted an award at this year’s Global Green Awards Ceremony in Santa Monica. Photo courtesy Michael Caulfield.

THE UNIVERSITY OF CALIFORNIA SYSTEM
California Environmental Leadership Award: UC President Mark G. Yudof is accepting this award in recognition of the UC System’s expansive leadership in constructing green buildings on their campuses, more LEED certified buildings than any other university in the country.

Allison Brie presents award to Marty Collins of Gatehouse Capital.  Photo Courtesy Charley Gallay.

W HOLLYWOOD HOTEL & RESIDENCES
Green Building Environmental Leadership Award: Marty Collins of Gatehouse Capital is accepting the award in recognition of their contribution to advancing green building with the newly opened and first LEED certified hotel in Los Angeles.

 
Michelle Rodriguez, 14th Annual Global Green Gala Awards, Santa Monica. Photo courtesy Michael Caulfield.

JAMES CAMERON & SUZY AMIS CAMERON
Entertainment Industry Environmental Leadership Award: In recognition of their longtime commitment to environmental advocacy, specifically recognizing the global impact and environmental message of the landmark film AVATAR.
MATT PETERSEN
Founders Award: In recognition of his incredible leadership and bold vision during his 15 years of service at Global Green USA.

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Filed under Gatehouse Capital, Global Green USA, Greening Hollywood, IFAW, IWC, James Cameron, Keely Shaye Smith, Matt Petersen, Mr. Obama, Pierce Brosnan, Sea Shepherd, UC, US EPA, Wendy Greuel

>Mayor V. of L.A. Publicly Commits To Meatless Mondays

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Antonio Villaraigosa

The dashing Los Angeles mayor is fitter than ever before: In a Los Angeles Times interview in January, he boasted about his recent 20-pound weight loss, thanks to regular yoga workouts and a healthy eating plan that includes Meatless Mondays.

For More Meatless Monday Celebs Read Up on The Red, White and Green >>>

by Josie Roman

Thank you everyone who attended the Home Tree Celebration with James Cameron and/or helped us spread the LOVE about the event.

Earth Day became a unique lifetime experience for 5,000+ inter-city at-risk 12-17 year old teens who were bused in for a special Avatar screening, including Q&A with James Cameron and cast, and special Eco-training. All of them left inspired Eco-Warriors!

Then, the evening started with an intimate Strategic Summit with a selective group of environmentalists, film makers, media and celebrities, where everyone showed their commitment to a long-term peaceful Eco-War and Eco-Life. During this meeting James got the Mayor Antonio Villaraigosa to publicly commit to Meatless Mondays. For those of you who wonder how this can affect the environment, please read the report below and feel free to do your own research:

Agriculture is responsible for an estimated 14 percent of the world’s greenhouse gases. A significant portion of these emissions come from methane, which, in terms of its contribution to global warming, is 23 times more powerful than carbon dioxide. The U.S. Food and Agriculture Organization says that agricultural methane output could increase by 60 percent by 2030 [Source: Times Online]. The world’s 1.5 billion cows and billions of other grazing animals emit dozens of polluting gases, including lots of methane. Two-thirds of all ammonia comes from cows.

Read More On How Stuff Works >>>

Finally a Green Carpet and a private reception where we showed our support to the Amazonian indigenes who are fighting to stop the depletion of the so-called “Earth lungs”, Cameron received the first Home Tree award, Rosario Dawson showed she could easily win the Oscar for the Best DJ of the Year and all celebrities showed their friendly nature and support. An unforgettable day!

Blessings and remember to love your Planet every day of the year!!!

The Green Blog Network 
Greening Hollywood

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Filed under Avatar, Earth day 2010, Eco-training, Green Blog Network, Greening Hollywood, Home Tree Award, Inner city Kids, James Cameron, Mayor Villaraigosa, Meatless Mondays, methane, Rosario Dawson

>Greening Hollywood And Oscar’s Causes

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From The Cove to Haven House to Getty House, L.A. people were out in full force all week leading up to Oscar Weekend.  Advocacy of important, social issues seemed to take home the crowning glory this year – dolphin advocates and their plea for the humane treatment of animals, human rights advocates and their plea for the humane treatment of humanity [like Sandra Bullock] and the right to tell the story when they observe otherwise. Peace advocates, like Kathryn Bigelow…Green advocates, like James Cameron…

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Filed under animal rights, Community sustained agriculture, CSA, dolphins, Green Blog Network, Greening Hollywood, hurt locker, James Cameron, Kathryn Bigelow, Peace Advocate, sandra bullock, the cove

>Avatar Director James Cameron Talks Greening Hollywood On Global Green USA’s 2010 Pre-Oscar Bash Green Carpet

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Celebrities came out in force to discuss Greener Cities For A Cooler Planet at this year’s Global Green Pre-Oscar Bash. Greening Hollywood was there to capture the moments and document Avatar Director James Cameron’swords about the importance of making films with an environmental theme and also Leonardo DiCaprio’s, Jessica Alba’s and others’ support of Global Green USA, Greening Hollywood and Greening The Globe. Stay tuned for the Academy Awards on Sunday March 7th, 2010. Suzy Amis Cameron will wear her Eco-chic gown on the Oscar Red Carpet.

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Filed under Avatar, Global Green USA, Greening Hollywood, Greening The Globe, James Cameron, Jessica Alba, Matt Petersen, Suzy Amis Cameron, The Green Blog Network

>Greening Hollywood: Solar Taxi’s Bbq In The ‘Bu

> On 3 July 2007 I set off on my first journey around the world with a solar powered vehicle. The solar taxi…should show that every single one of us can take a step towards preserving our planet.” Louis Palmer, SolarTaxi Instigator


The bbq in the ‘Bu was held out in the Malibu Colony after the SolarTaxi spent the day making friends and fans at the Malibu Arts Festival. Locals attending included Brian Grazer, James Cameron, Larry Hagman, and wife of Universal Studios President, Kelly Meyer.

PICS available here:

Larry Hagman (of Who Shot J.R. fame) is a big believer in solar power. “Before I installed solar panels on my roof in 2005, my electricity bill was $37,000. The next year, 2006, my entire electric bill was $13.00. I went off-grid,” Hagman told Greening Hollywood at the bbq in Malibu Colony.

According to Erik Schmitt, SolarTaxi videographer and Thomas Gottschalk, team mechanic, China has proved so far to be the most receptive country to the SolarTaxi and the concept of solar-powered vehicles. China is cornering the market on cheap silicon production which is what’s used to manufacture solar cells. Silicon is made from sand.

Also mentioned by the solar sojourners was that Japan did not allow them entry, due to some archaic law about Swiss license plates still on the books. India has 80,000 deaths from traffic accidents each year. And Saudi Arabia finally issued them visas, from the King himself, to allow them to drive across the country albeit with a police escort the entire way!

How It Works
The solar cells that trail the vehicle on the flatbed behind the car produce enough electricity to travel up to 100 km a day.
When they need to drive more than 100 km a day, they charge their ZEBRA battery with additional solar power. Their solar power plant lives on a rooftop in Berne, Switzerland.
The electricity created by these rooftop solar panels in Berne is fed into the grid, offsetting electricity generated by using fossil fuels. “It’s like paying money into a bank account and withdrawing the money somewhere else: We feed solar electricity into the grid and charge it into our battery anywhere in the world, from the grid. If all cars in the world were powered this way, cars wouldn’t cause global warming!” says Louis Palmer.

The Solartaxi proves it’s possible to drive 15,000 km a year powered by 9 square yards of solar cells on a rooftop.

More Pictures
 
Technology

The Solartaxi is a lightweight vehicle, about the size of a SmartCar.
* Ecology: Zero CO2 emission!
* A new energy solution provides independence: 6m2 solar cells on a rooftop yield power for 15,000 km per year!
* Freedom: To drive up to 400 km with the latest ZEBRA battery technology.
* Max. speed: 90 km/h
* Light weight: 500 kg (+ 250 kg for thailer)
* Energy efficient: Consumption of 8 kWh/100 km (equivalent of 0.8 l petrol / 100 km)
Follow Paige Donner on Twitter: www.twitter.com/greeninghollywd

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Filed under Brian Grazer, Greening Hollywood, James Cameron, Larrry Hagman, Malibu, Solar Taxi